Putin’s Fashion Trends
FASHION TRENDS AT FOOTBALL WORLD CUP 2018
Does Vladimir also dictate latest fashion trends in Russia now Football World Cup is approaching? Luckily not, the former USSR has a rich history for clothing design of it’s own and up to this day inspires a lot of fashion brands.
Adidas for example has launched a special edition based on USSR 80’s sportswear. Of course, for political reasons not everybody claps hands, but true fashion geek will love the streetstyle collection with the ‘Mosvka ‘ retro sneakers.
Did you know that the popular string bag was in every household in the former Sovjet-Union? There were no plastic bags and all Russians used the string bag, better known as avoska, to do their grocery shopping. During Sovjet Era the Russian people already solved a part of ‘the plastic ocean problem’ with the sustainable Avoska bag. Today’s trending luxury brands sell this type of bag for thousands of dollars. Let’s watch the VIP football women when they show themselves off at the tournament.
Other trends based on Sovjet fashion are oversized clothing, knitwear from head-to-toe and flower prints. The lack of materials and working with what you have created these type of fashion design. Be assured; the Kremlin never got out of supplies. The Party Elite had the most fashionable clothing back in the USSR, now and will have for sure at World Cup 2018.
Another collection that is specially made for this 2018 World Cup tournament comes from UMBRO. The Typical fonts and Design in this capsule collection are inspired by the rough and edgy appeal of the turbulent Russian 90s.
Last but not least there is a fashion trend from Russia that is funny in the perspective of playing football. The square toe shoe has it origin in USSR where it was mass produced until foreign brands start manufacturing trainers and sport shoes in this country in the late 70’s.
More than ever Football World Cup 2018 (June 14th. until July 15th.) will be the political and gossip theatre making headlines and news. We look forward to it and so is our friend Vladimir!